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Topics Covered:
Demo Disasters: What do we
typically do wrong, hurting our chance for success?
Avoiding the Demo Dump: Not everything that
your product does needs to be shown. What should you
show them that will help them choose your product? How
can you use the demo to explore additional areas of interest
that the client might not be aware they have.
Effective Interaction: Getting your message
across involves interacting effectively with both your product
and your audience. Learn some key do's and don'ts.
Repositioning the Negatives: Are there ways in
which your product may not measure up to how the client wants
their solution to work? Are there drawbacks to your
product versus the competitor's offering? How can you
reframe these negatives to turn them into positives?
Objection Handling: As you demo your product,
customers will challenge what they see or ask questions.
We'll help you plan for and practice techniques for handling
objections and questions effectively.
"Take One": We'll plan out the key
elements of an upcoming demo, assign roles as appropriate if
engaged in a team demo and practice the delivery in teams.
Skills Drills: In our two-day workshop,
practice delivering your demo, while receiving interactive
coaching and being videotaped.
Close more business by enhancing your demonstration skills
with Dynamite DemosTM
.
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